A communication plan outlines an Identity, Credential, and Access Management (ICAM) program’s objectives, goals, themes, and approach. You should create a communication plan early in the lifecycle to communicate consistently and effectively with users and stakeholders.
The following table includes a summary of some common communication activities you should prioritize in your program.
|Educational resources for stakeholders and users||Various stakeholder groups||Website, collaboration portal|
|Ad hoc updates for system rollout events and changes||User population||Email, newsletter bulletin|
|Leadership briefing highlighting objectives and status||Agency leadership||Slide presentation, meeting|
|Messages from leadership||ICAM implementers||Memo, email|
|Awareness materials explaining workstream features and milestones||User population||Social media, videos, brochures, posters|
|Lessons-learned workshops||ICAM implementers||Meeting, teleconference, webinar|
|Large-scale gathering (agency ICAM conference or all-hands)||ICAM implementers, User population||Meeting, teleconference, webinar|
You should tailor the messages and delivery methods to the stakeholders. The goals of this plan include informing and involving stakeholders by providing regular and well-structured communications, fostering and maintaining stakeholder support, and reducing risk.
Communicate changes that impact users early and often and across multiple messaging vehicles.